| Wouldn't it be great if you could identify the amount
of phone calls you are receiving as a direct result of your internet
advertising on the RealPages.comSM distribution
network from BellSouth®? Now you can!
BellSouth Advertising & Publishing Corp. has a free program
where we can track the number of phone calls your advertising
on the RealPages.com distribution network generates for
your business. This is a program for a limited number of qualified
RealPages.com advertisers.
Here's a quick summary of how the free program works. BellSouth
assigns and publishes a unique tracking local phone number for
your business on RealPages.com instead
of your traditional business phone number. This unique
local phone number that only appears online, will forward directly
to your existing phone line, connecting the potential customer
to your business in a normal manner.
Since this assigned local tracking number has never been associated
with your business before, and you agree not to use it
anywhere else (including, but not limited to: print Yellow Pages,
stationary, radio, etc.), all phone calls reported are a direct
result of your online Yellow Pages advertising on the RealPages.com
distribution network. This call detail report combined with your
monthly e-mail traffic
report/newsletter for your business, make it easy to monitor
the effectiveness and return on investment (ROI) from your online
advertising programs with BellSouth!
To become a RealPages.com Tracking advertiser simply contact
your yellow pages Sales Representative from BellSouth.
The timing of when your local tracking number will replace your
traditional business phone number online at RealPages.com
will vary based on individual circumstances. The online advertising
tracking period will begin within 15 days of program sign-up and
will last throughout your new internet advertising contract.
A welcome letter will inform you of when your Online Call Tracking
Program will begin.
Call Detail Reports:
The Call Detail Reports are
delivered by Email and provide the following information:
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the 10 digit number of the caller |
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date and time call received |
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duration of call |
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status of call: ("answered", "busy"
or "not answered") |
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and if caller's phone number matches white pages
database: |
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caller's name |
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street address |
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city, state and zip |
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business/residence indicator |
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Concerned
About Using A Different Local Phone Number?
There is no need to be. Because during the second year, although
the local tracking number is no longer published online and stops
forwarding calls, it will be active with a recording (for 3 months)
providing callers with your main business phone number. This feature
of the program gives you peace of mind* that you will not miss
calls from newly acquired customers who may contact you again
over the next three months using the tracking phone number. Read
the required Addendum
to Advertising Order (PDF). Download
Free Adobe Acrobat Reader
* Though it is not necessary, if you prefer, you can take
ownership of the tracking number the next year, by purchasing
it from BellSouth.
Last
Updated: 3/8/05
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